We make digital work feel clearer, more useful, and ready for what comes next.
eXstrue is a founder-led web design and development agency based in Tangier. We create high-performance websites, e-commerce platforms, and custom web applications.
Our point of view
Digital work should earn its place in a business. It should make an offer clearer, a customer journey easier, a team more confident, or a growth decision more informed.
We care about the brand and the browser, the business model and the smallest interaction, the launch moment and the person maintaining the system six months later.
Yasser Mbarek, founder and lead practitioner
Yasser Mbarek is the founder and lead digital practitioner behind eXstrue. Based in Tangier, he works across product strategy, UX/UI design, frontend development, and technical delivery.
His client work includes multilingual legal technology, travel booking, mobility operations, education SaaS, and conversion-focused business websites. He stays close to each engagement from the first business question through design, build, launch, and the decisions that follow.
Yasser built eXstrue around a direct model: senior attention, clear communication, and practical digital systems that clients can understand, use, and grow.
How we work
- Discover: Find the real problem.
- Define: Create a shared direction.
- Design: Make the experience feel inevitable.
- Deliver: Build for the day after launch.